We are unpacking one of Microsoft’s Sales Plays using Desmond’s Sales Play unpacker that we talked about in our previous article. As an ex-Microsoft Partner Development Manager, Des has spent many ...
Working with the most current cohort of Microsoft Partners in the Partner Elevate program, we realised that we often ask Partners about their Microsoft Sales Plays, and how are they're taking that to ...
As sales and marketing professionals, we build detailed customer profiles for several reasons. One reason is so that we can target our most lucrative prospects most effectively - reasons we’ve ...