Unpacking the Microsoft SalesPlay: Our approach
In our previous two articles in this series, we talked about the challenges Microsoft Partners face when they don’t properly understand Microsoft Sales Plays and how to use them, the opportunities ...
Posts about Sales
Microsoft Partners: Answering common questions in your Sales Pitch
During any sales pitch, there are always questions from your prospects. During this process, they are qualifying you and your business’ ability to deliver on what you’re offering them – just as much ...
Partner Elevate
Why Sales & Marketing alignment is a must do, and must have for Microsoft Partners
Fundamentally, the activity we do in marketing is pre-sales.
Partner Elevate
Why aligning delivery and sales creates a better Microsoft customer experience
One of the biggest challenges we see partners have when trying to create winning offers and getting them into market is what we call ‘execution fear’ - but, aligning sales and delivery will create a ...
Partner Elevate
Building a Microsoft sales offer that actually sells
As sales and marketing professionals, we build detailed customer profiles for several reasons. One reason is so that we can target our most lucrative prospects most effectively - reasons we’ve ...