Put a face to the program.
Fortnightly Live coaching sessions to get 1:1 feedback on your progress and overcome any hurdles.
Helping channel partners generate new business, consistently.
Join Partner Elevate and give your sales team the ability to spend time with high probability prospects - not cold leads.
SOUND FAMILIAR?
You have a lead problem
Do you feel as though you’re wasting time on unqualified leads, you’re relying on current customers for new opportunities, or you’re getting distracted by the need to find new lead sources?
If this sounds like you, you’re probably feeling that you could be more successful in your sales role, or concerned that increasing sales targets won’t be met if you continue down the sales path you’re currently on. All you want is for marketing to give you prospects that are qualified and ready to buy, but instead it feels like sales and marketing is all up to you.
WHATS POSSIBLE
Spending time on quality leads
Instead of feeling this way, what if you had the ability to spend time with your highest probability prospects?
This means your time is spent on converting more qualifies leads and your sales are generated from a mix of existing customers and new logos.
What’s more, your lead generation is consistent and there is a healthy pipeline that satisfies your sales KPIs.
Our Promise
Partner Elevate’s Investible Partner New Business Program provides channel partners the tools and processes to consistently attract new leads into your funnel that qualifies them into high probability prospects.
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Spend time converting qualified prospects
Instead of the sales team chasing down cold leads generated from your website form fills and referrals – they are spending time with warm prospects that are qualified enough to spend 1:1 time with a salesperson.
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Consistent lead
Consistent lead
generation
Your sales funnel is attracting new logos and you are maintaining a healthy balance of new business being generated from both referrals (the most common lead source for channel partners), and net new accounts.
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New business from new & existing accounts
You are consistently attracting leads and generating a healthy pipeline of qualified opportunities to ensure that the sales team are always satisfying their increasing sales targets.
READY TO GET STARTED?
Your New Business Transformation
You will move from here...
❌ Generic marketing approach that is delivering low quality leads.
❌ Delivering time-based cookie-cutter ‘campaigns’ off the ever-changing vendor shelf with no results.
❌ Picking a pre-set Vendor offer and trying to get it to stand out in a crowded market.
❌ Generic sales approach with a lack of focus on the customer’s needs and pains.
❌ No formal or effective process and accountabilities for lead handoff from marketing to sales.
❌ No list of relevant prospects to market to consistently.
To here...
✔️ Targeted Marketing approach with clear and unified messaging delivering high quality leads.
✔️ Targeted sales approach with consistent messaging and a story the customer can relate to.
✔️ Executing always on lead generation activities using repeatable processes that deliver consistent results.
✔️ A differentiated offer, targeting your ideal customer bespoke to your business attributes that is competitive in market.
✔️ Marketing and Sales alignment all the time through lead handoff with clear accountabilities at each stage of the funnel.
✔️ Evergreen pipeline of new leads ready to talk to.
Don't just take our word for it
READY TO WIN NEW BUSINESS?
How we work together
Every two weeks we focus on one of the three problems you face, starting with your offer.
Then, we'll get together fortnightly for Group Live Coaching. These are for us to check in with your results and help you when you’re stuck. The purpose of these is to keep accountability and momentum from start to results.
Training Platform
Move at your own pace.
Access to the Partner Elevate training platform to access courses and content at any time.
Community
Be a part of something.
Join the community of Investible Partners to share common goals, challenges, always have support.
1:1 Sessions
Real results.
1:1 Results sessions to ensure you’re getting the most from your membership and seeing results.
Here it from our happy customers
Read how these Microsoft MSPs & ISVs are winning customers and growing their business.
We turned the conversation around from a solution sell into a strategic sale, which positioned us dramatically different with the client. As a result were now competing in an area no one else is.
Zaun Bhana
Managing Director, Leap Consulting
We are much further along than we could have ever expected in such a short period of time. From the chaos of COVID, to having a pipeline of our core customers, we are in a very good position.
Dermot Butterfield
CEO & Co-Founder, Wych Money
I want a board full of different logos, and we now have a path and process to make that happen across industry.
Tania Armstrong
Sales Director & Co-Founder, State3
I think the program has given everybody a sense of purpose - the program has helped empower the staff to feel more confident in talking about our services.
Michael Munt
Owner & Managing Director, BIZTOPIA
Why Partner Elevate?
Even after helping channel partners worldwide grow by 30% year on year, we still found that many sales teams struggle to generate new business consistently.
What we know, is that a competitive sales offer that is targeted at the highest probability prospects will create steady lead generation and a self-filling pipeline. When we couple this with a supporting nurture process that turns cold leads into warm prospects without sales having to lift a finger - the result is that salespeople only spend time with their highest probability prospects rather than spending 1-on-1 time talking with leads that are not ready.
So, Partner Elevate provides content, coaching and community that guides Channel Partners through the implementation of our blueprint - that is the foundation for winning new business.
With these new tools and processes operating in the business, Partners have a competitive offer in market that is giving them steady lead generation, and sales people are spending time with warm prospects with clear sales & marketing alignment.
When you have all this, you can truly start to leverage the results of our sales and marketing investments to grow and scale your business.
Is our program right for you?
Who it's for
✔️ Channel Partner Sales & Marketing teams who can spend 2-3 hours per week working ON the business.
✔️ Businesses in the channel ecosystem who are looking to differentiate themselves in the crowded marketplace.
✔️ Have revenue more than $50k/month.
✔️ Have the capacity to work 30 leads and 10 new deals in the next 90 days.
✔️ Businesses who want progress from every interaction with Partner Elevate.
Who it's not for
❌ Businesses who aren’t ready or committed to grow and scale their business
❌ Teams that have no clear accountability over Sales & Marketing.
❌ Leaders who aren’t ready to place accountability on change within the business.
❌ Businesses that don’t want to be part of a growing global community of channel partners.
THIS IS FOR ME!
Our guarantee
Any time you invest time and money to work with a coach, there’s a risk. What if it doesn’t work? What if it’s not as good as we say?
So, let’s look at the best and worst case scenarios:
Best Case: over the next 90 days, you generate work 30 new leads so you can work 10 deals. You get new business. You add more revenue. You get new skills, a ton of confidence, and the process and thinking we instil means you can keep growing every month.
That’s the best case. But what about the worst case?
Worst Case: maybe it doesn’t work. Maybe you’re a few weeks in, and you decide it’s not for you. Or the content’s not quite right, or maybe you jumped too soon. In which case, we'll buy it back from you at full price.
You get to keep all the materials we've covered. And all the bonuses. You'll be smarter, and still have the skillsets... But you won't have to pay for it at all.
So that way there's no risk to give it a go and get started, is there?
Being challenged to consider our offer from a different perspective caused a real evolutionary shift for our business.
Tania Armstrong
Co-Founder & Sales Director
Our prospects now understand what mcrIT is trying to achieve for them, and what that mutually beneficial relationship looks like in the future.
Kaveh Ghezel
Senior Account Manager at mcrIT
I just wanted to finally say thank you to Des and team for putting together such an amazing program.
Jon-Erik Orr
ICT Specialist at Luxfield
ARE YOU READY NOW?
Frequently asked questions
I have spent time & money on lead gen campaigns already – how is this different?
Partner Elevate is not a marketing agency which means we aren’t coming in to run a time-based marketing campaign for you. Instead, we work with you to implement the tools and processes into your business that will help you get unstuck, take action and secure the longevity of your business.
I have just hired a BDM to focus on this 100% of the time – I’ll wait for them to start.
The longer you wait to start anything, the longer it will take before you start seeing results. While we understand headcount and capacity problems, we know it's better to kick-off lead generation now, so that your new BDM can hit the ground running with the leads you’ve been generating in the interim.
Who in my team needs to own the results of this program?
The program focuses on the marketing, pre-sales and sales functions within the business. We know that leadership roles in many Partner organisations share these core functions, so all we ask is that you decide who should own the results of the program and hold them to it. This ownership requires 2-3 hours per week of focus time to work through the materials and get the best outcome possible. Of course, we encourage multiple team members get involved from the beginning so that everyone is on the same page.
I will be able to focus on this next quarter
We know it’s hard to justify spending time, effort and energy on a new initiative when you feel as though your customers won’t be interested in buying from you at certain times throughout the year.
Depending on the length of your sales cycle there is one thing we know for sure – if you start now, you will be seeing the revenue from new business before next quarter.
We need to focus on closing the deals we have in the funnel rather than generating new ones right now
We understand that there are three core activities that any sales person needs to manage – lead generation, nurture and closing. With only so many hours in the day it can be hard to manage all three. But, the problem with focusing on nurture and close alone, is that when they’re executed, you have nothing waiting in the pipeline to pick up and run with.
We’d suggest encouraging another member of the team (perhaps in a marketing function) to take lead generation into their hands to ensure the pipeline is consistently generating those leads without your sales team having to re-prioritise their time away from selling.
I don’t have the cash to spend on this right now.
We have a range of payment options so make sure you get in touch and we can make sure payment isn’t a hurdle for you generating new business.
How many leads will you give me?
We don’t give you leads – we give you the process that helps you generate them. The number you get is wholly dependent on your commitment to our proven process. If you aren’t seeing the results you need, we work with you to change that.
